We visited Innsbruck in April with our two kids and completely fell in love with this alpine gem. Nestled in the heart of the Austrian Alps, Innsbruck is the perfect blend of mountain adventure and rich cultural history — all wrapped in a compact, family-friendly city. From snow-capped peaks to colorful baroque buildings and cozy cafés, every corner offered something for all of us to enjoy. Whether you’re traveling with children or simply looking for a beautiful city break surrounded by nature, Innsbruck is a destination that truly delivers.
Innsbruck is also a fantastic gateway for a ski holiday. It’s a great city to start your alpine adventure — enjoy a day or two exploring before heading off to one of the nearby ski resorts. Popular options like Valluga Hotel in St. Anton or Hotel Gassner in Neukirchen offer excellent slopes, family-friendly amenities, and the kind of Austrian hospitality that makes winter holidays unforgettable.
How many days in Innsbruck?
If you’re wondering how many days to spend in Innsbruck, Austria, the ideal stay is between two to three days. This gives you enough time to experience the best things to do in Innsbruck, Austria — from exploring the charming Old Town and visiting iconic landmarks like the Golden Roof, to taking the funicular up to Nordkette for breathtaking alpine views. With its mix of historical sights, outdoor adventures, and family-friendly attractions, Innsbruck offers plenty to fill a well-paced itinerary. Especially if you’re traveling with kids, you might want to stay a bit longer to enjoy the city at a slower pace and make the most of the family-friendly activities.
Getting To & Around Innsbruck
We arrived in Innsbruck by train, and it couldn’t have been more convenient — the main station is centrally located and well connected to major cities like Munich, Vienna, and Salzburg. If you’re flying, Innsbruck Airport is just a short drive from the city center and offers direct flights to several European destinations. Once in the city, getting around is a breeze thanks to public transport system with frequent trams and buses.
Innsbruck is also very walkable, especially in the charming old town, and bike rentals are a fun option for families. If you plan to explore the surrounding Alps or nearby ski resorts like St. Anton or Zell am See, renting a car gives you flexibility — and for short rides within the city, Uber is also available.
Best Things to Do in Innsbruck, Austria
1. Innsbruck: City Card Including Public Transport
The Innsbruck City Card is a must-have for anyone looking to explore the city’s top sights and attractions. This card offers free access to public transport, including trams and buses, and grants you free entry to many museums, attractions, and discounts at local stores. It’s especially convenient for families traveling with kids as it saves time and money while exploring the city’s highlights. With a single ticket, you can visit everything from historical sites to modern art galleries — making it an ideal option for those who want to maximize their time in Innsbruck.
I would recommend to purchase it online.
2. Innsbruck: Private Tour with a Local Guide
One of the best ways to experience Innsbruck’s history and culture is by joining a private tour with a local guide. The guide will take you through Innsbruck’s old town, sharing fascinating stories and insights about its rich history. You’ll visit the Imperial Palace, the Hofkirche, and the famous Golden Roof while learning about the city’s past and its connection to the Habsburg Empire. This is a personalized experience, giving you the chance to ask questions and dive deeper into the history and culture of Innsbruck.
3. Schloss Ambras
Schloss Ambras, located just outside Innsbruck, is a stunning Renaissance castle that once served as the residence of Archduke Ferdinand II. The castle is home to impressive art collections, historical artifacts, and beautifully landscaped gardens. The museum inside the castle is full of fascinating exhibits, including armor, portraits, and royal heirlooms. It’s a perfect spot for history buffs and families looking to enjoy a peaceful day away from the hustle and bustle of the city.
If you want to escape queues then I would recommend to purchase tickets online.
4. Innsbruck: City Tower
The City Tower (Stadtturm) is one of the iconic landmarks in Innsbruck’s Old Town. For a small fee 4,50€, visitors can climb the 133 steps to the top of the tower for panoramic views of the city, the surrounding mountains, and the Inn River. The view is absolutely breathtaking, especially on clear days when you can see for miles. The tower itself dates back to the 14th century and is a perfect example of Innsbruck’s medieval architecture. It’s a great spot to snap some family photos with the stunning alpine scenery in the background.
You can find tickets here.
5. Swarovski Crystal Worlds
A visit to Swarovski Crystal Worlds is a must when in Innsbruck. Located just outside the city in Wattens, this immersive and magical museum is a world of dazzling art, fashion, and design. The attraction is home to over 15 rooms filled with interactive exhibits that showcase the beauty of Swarovski crystals. The museum is very kid-friendly, with sparkling displays, art installations, and even a huge playground outside for children to enjoy. It’s one of the most unique things to do in Innsbruck and an unforgettable experience for both kids and adults.
Tickets should be purchased online since there are particular time slots.
6. Top of Innsbruck: Roundtrip Cable Car
For stunning views of Innsbruck and the surrounding Alps, take the roundtrip cable car ride to the top of the Nordkette mountain range. The cable car ride is not only thrilling but offers one of the most scenic journeys in the region. Once at the top, you’ll be treated to panoramic views of the city, the mountains, and the entire Innsbruck valley. It’s the perfect spot to relax, take in the natural beauty, and snap some amazing photos of the surrounding landscape. Whether you’re a hiking enthusiast or just looking to enjoy the views, this is an unmissable activity.
You can find tickets here.
7. Innsbruck: Alpenzoo
We absolutely loved visiting Alpenzoo, especially with kids. The zoo is perched high on the slopes of the Nordkette mountain and is home to a wide variety of Alpine animals, including brown bears, lynx, and ibex. The zoo’s focus is on animals native to the Alps, and it offers an educational experience for children to learn about the wildlife of the region. It’s a great place to spend an afternoon, with plenty of walking paths, animal enclosures, and stunning views of the city below. The zoo is also accessible by a fun cable car ride, which makes it even more exciting for the little ones.
I love to buy tickets with Get Your Guide since you can also find all the activities and cancel in case you can’t go.
8. Innsbruck: Scenic eBike Mountain Tour
If you’re looking to explore Innsbruck’s beautiful surroundings in a fun and eco-friendly way, the scenic eBike mountain tour is a fantastic option. The guided tour takes you through picturesque alpine meadows, past traditional Austrian villages, and offers magnificent views of the mountains. The electric bikes make the ride accessible for all fitness levels, and the route is suitable for families, ensuring that even those with young children can join in on the adventure.
9. Innsbruck: Panoramic Hike Across the Telfer Meadows
For families who love to be outdoors, a hike through the Telfer Meadows is a perfect activity. The hike is easy to moderate in difficulty, making it ideal for families with kids who enjoy walking. As you make your way through the meadows, you’ll be surrounded by alpine flowers, wild herbs, and stunning mountain views. It’s a peaceful and serene experience that allows you to connect with nature while enjoying the breathtaking landscapes of Innsbruck.
10. The Golden Roof (Goldenes Dachl)
The Golden Roof is one of Innsbruck’s most famous landmarks and a must-see for anyone visiting the city. Located in the heart of the Old Town, this 15th-century building features a balcony covered in 2,657 gilded copper tiles. The Golden Roof was originally constructed for the imperial court of Emperor Maximilian I, and today it stands as a symbol of Innsbruck’s rich history. It’s a great spot to take photos and soak in the architectural beauty of the city center.
11. Innsbruck Old Town (Altstadt)
Innsbruck’s Old Town is a charming, picturesque area filled with narrow streets, historic buildings, and cozy cafes. You can easily spend hours wandering through the cobbled streets, discovering hidden gems and taking in the medieval atmosphere. The colorful facades, historic churches, and quaint boutiques make it a lovely place to explore. Don’t forget to stop for a coffee and try some traditional Austrian pastries!
12. Olympiaworld Innsbruck
Olympiaworld is a modern sports complex built for the 1964 and 1976 Winter Olympics. It offers a variety of activities, including ice skating, hockey, and even bobsledding. The complex is family-friendly and features a large ice rink where kids can skate and have fun. It’s also home to the Bergisel Ski Jump, where visitors can take a lift to the top and enjoy a spectacular view of Innsbruck and the surrounding mountains.
13. Hofburg Imperial Palace
The Hofburg Imperial Palace is another historical gem in Innsbruck, offering visitors a glimpse into the opulent lifestyle of the Habsburg monarchy. The palace is home to impressive rooms, fine art, and an extensive collection of imperial artifacts. It’s a great place to learn about Austria’s royal history and explore the grandeur of the past.
14. Innsbruck Cathedral (Dom zu St. Jakob)
Innsbruck’s Cathedral of St. James is a beautiful Baroque church located in the heart of the Old Town. With its ornate interior, impressive frescoes, and stunning altars, the cathedral is an architectural masterpiece. It’s a peaceful spot to visit and admire the craftsmanship while reflecting on the city’s religious and cultural heritage.
15. Bergisel Ski Jump
The Bergisel Ski Jump is an iconic spot in Innsbruck and offers a thrilling experience. Visitors can take a lift to the top of the ski jump and enjoy breathtaking views of the city and the surrounding mountains. It’s an exciting activity for anyone interested in winter sports or anyone who wants to experience the legacy of the Winter Olympics.
16. The Tirol Panorama
The Tirol Panorama with the Kaiserjäger Museum is one of Innsbruck’s most immersive cultural attractions, located on the historic Bergisel hill. Its highlight is the impressive 360-degree Innsbruck Giant Panorama Painting, which brings to life the dramatic 1809 Tyrolean rebellion against Napoleon. The museum also features the “Tyrolean Stage” exhibition, showcasing the region’s identity through themes like nature, faith, and tradition. Connected to the Kaiserjäger Museum, it also offers a deep dive into Tyrol’s military history. With sweeping Alpine views and rich storytelling, it’s a must-see for history lovers and curious travelers alike.
17. Lake Achensee
Located about an hour from Innsbruck, Lake Achensee is a stunning Alpine lake surrounded by mountains. It’s a great place to relax, enjoy water sports, or take a scenic boat tour.
18. Hungerburg Funicular
To get a taste of the alpine landscape and stunning views of Innsbruck, take the Hungerburg Funicular. This scenic ride takes you up the mountain to the Hungerburg district, where you’ll find gorgeous vistas and access to hiking trails and ski slopes. The funicular is a fun way to ascend the mountain and take in the beauty of Innsbruck from above.
It’s also a very popular activity so I recommend to purchase tickets online in advance.
19. Innsbruck’s Imperial Gardens
The Imperial Gardens, located near the Hofburg Palace, are a peaceful retreat in the city center. The beautifully manicured gardens are perfect for a stroll, a relaxing moment, or a picnic with family. It’s a great spot to unwind and enjoy the calmness of nature amidst the city’s hustle and bustle.
20. Zentrum für Kunst & Architektur (Center for Art & Architecture)
For art lovers, a visit to the Zentrum für Kunst & Architektur is a must. This modern art museum showcases contemporary works by both Austrian and international artists. With rotating exhibits and a focus on experimental art, it’s a great place to spend a few hours soaking in creative inspiration.
Innsbruck offers a wide variety of experiences for every type of traveler, whether you’re an outdoor enthusiast, a history buff, or traveling with kids. From breathtaking alpine views to cultural landmarks, this city has it all. Make sure to plan your itinerary and purchase tickets online for the best experience. Enjoy your time in Innsbruck!
Innsbruck is perfectly located for day trips or onward travel to some of Europe’s most iconic cities. You can reach Munich in just under 2 hours by train or car, Salzburg in about 1.5 to 2 hours, and Vienna in around 4.5 hours by train. Whether you’re planning a scenic rail journey or driving through the Alps, these destinations are all within easy reach and well worth the visit. Don’t forget to check out my detailed travel guides for Munich, Salzburg, and Vienna to help you plan the perfect itinerary!
